International Expansion

Expansion that opens new markets, new opportunities

Growing into new regions is one of the fastest ways to scale a business, but it comes with a host of added complexities. Different rules, cultures, and expectations can slow momentum if you don’t have the right information, partners, strategy and team behind you.

Practical support for going global

The International Expansion Advisory at TwentyThree focuses on helping you enter and grow in new markets with confidence. Partnering with international growth specialist Charlotte Kalin, we combine strategic insight, local understanding, and trusted networks to help you move beyond your home market.

Charlotte brings more than 30 years’ experience across corporates, business organisations, and non-profits, including leadership roles at Coca-Cola, Make Trade, the Stockholm Chamber of Commerce and the Confederation of Swedish Enterprise. She has built international organisations and networks and led complex projects across the EU, the United States, Eastern and Southern Africa, the Middle East, and Asia and has a global network of experts and partners in more than 20 countries.

How can we help you expand into new markets successfully?

Learn more here.

Clear decisions about which markets to prioritise
Realistic, actionable market entry and growth plans
Faster access to relevant partners, networks, and platforms
Better alignment between strategy, operations, and local context
More resilient, compliant growth across multiple countries

What international expansion services does TwentyThree offer?

Market prioritisation and readiness

We help you work out where to go next and how to get there. This includes high-level market scans, assessing your internal readiness, and identifying the conditions you need in place to optimise your growth ambitions.

Partner and network development

Expansion is easier when you’re not doing it alone. Drawing on Charlotte’s international networks across business, chambers of commerce, and industry organisations, TwentyThree helps you identify and connect with partners who can support your long-term growth.

Who do we help?

International Expansion support for ambitious, impact-focused organisations.

We work with growth-minded companies and organisations that see global expansion as a strategic next step, whether that’s a first move beyond the home market, or scaling into multiple regions.

Meet Charlotte, International Expansion associate

Market entry strategy and roadmaps

We work with your leadership team to design practical, phased plans for entering new markets. From routes to market and partner models to early-stage resourcing, we focus on what it will actually take for your business to gain the traction it needs to put down long-term roots.

International trade and public affairs alignment

New markets come with new and often complex rules. We connect international expansion with Public Affairs, helping you understand local policy environments, regulatory expectations, and stakeholder dynamics so your growth plans align with the realities in specific markets.

Sustainability and compliance in new markets

For organisations operating across borders, Charlotte also leads TwentyThree’s sustainability and compliance advisory with a strong European focus. This includes risk assessments, internal policy development, and support around frameworks such as the EU’s Corporate Sustainability Reporting Directive (CSRD) so you can grow without compromising on governance.

How does TwentyThree build an international expansion strategy?

1

DISCOVER

Expansion and market workshop

TwentyThree will run a workshop with your leadership team to understand your business model, current markets, and international ambitions including a clear-eyed assessment of the constraints.

2

PLAN

Expansion roadmap

We develop a focused international expansion roadmap that outlines priority markets, entry strategies, partner needs, and how public affairs, sustainability, and communications connect.

3

DELIVER

Support

TwentyThree works alongside your team as you implement the roadmap, adapting as you learn from new markets and as conditions change. Our full range of services mean you can effectively reach your target audience through considered PR & communications, regionally-relevant marketing and backing it all up with crisis communications if needed.

Do you have a healthy business in your home market, but want to take the next step and expand internationally?

Find out how TwentyThree can help here.

International Expansion
FAQs

1Which regions and markets does TwentyThree support with International Expansion services?

TwentyThree supports international expansion across the UK, Africa, and global emerging markets, providing tailored international expansion consulting for businesses entering new regions. Our international expansion services are designed to help companies navigate different regulatory environments, understand local market dynamics, and adapt to cultural and commercial differences. Whether you are expanding into established economies or high-growth emerging markets, we deliver market entry strategy, regulatory insight, and global growth consulting aligned to your business goals.

2Can you help us connect with partners, chambers of commerce, and networks in new markets?

Yes, as part of our international expansion consulting services, we connect businesses with trusted local partners, chambers of commerce, and strategic networks in new markets. Building strong in-market relationships is essential for successful global expansion. We support stakeholder engagement, partner identification, and business network development to ensure you have the right connections to enter new markets with credibility, reduce risk, and accelerate growth.

3Do you offer one-off expansion projects or ongoing international growth support?

We offer both one-off international expansion projects and ongoing international growth support, depending on your business needs. Our project-based international expansion services are ideal for market entry strategy, regulatory analysis, and initial stakeholder engagement. For businesses looking to scale globally, our ongoing international expansion consulting provides continuous support, including market monitoring, partner engagement, and strategic advisory to sustain long-term growth in new markets.